We invest
in the new generation
of consumer brands.
Body
Flesh and bone. We trust in a healthy body to realize our full potential.outlook india
Mind
We value curious minds. Our founders want to shape extraordinary companies.
Soul
Peace and consciousness are key in a sustainable future.
Our founder.
Sebastian Merkhoffer
Sebastian is a serial entrepreneur and started his first company fitvia at the age of 24. The idea was plain and simple: Revolutionizing the tea market by positioning tea as a young and healthy lifestyle drink. Thanks to its pioneering efforts in influencer marketing, fitvia quickly became the category leader in Europe and was acquired. Besides fitvia, Sebastian helped building several direct-to-consumer brands.
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